Free practice resource
Enter your monthly gross production target to see what your doctor and hygiene departments need to produce—and how many major-case equivalents to plan for.
Change this number to recalculate all five goals instantly.
Doctor Production Goal
$67,000
67% of gross production
Hygiene Production Goal
$33,000
33% of gross production
Major Case Dollar Goal
$40,200
60% of the doctor goal
Major Cases Needed*
45
Major Cases Needed Daily
Monthly major cases needed ÷ 16 working days, rounded up
3
*A Major Case is considered anything the cost of a crown or higher and is valued based upon a national average of reimbursments for crowns in offices who accept insurance assignement. All models assume the office has one doctor and two hygienists. Request a conversation to find out more about your specific practice.
Request a Conversation ↗See how a few additional services each day could change your hygiene department’s monthly production.
Select how many extra procedures the hygienist could provide each day, in addition to current production.
Projection assumes added services are clinically indicated, performed within available capacity, and billed at the stated illustrative fees. This estimates gross production, not collections or profit. Sealant ($72, D1351 per tooth) and first PA ($40, D0220) use the national general-practitioner 80th-percentile fees reported in the ADA’s 2022 Survey of Dental Fees; they are not current 2026 national fee benchmarks. Fluoride ($25) and chairside whitening ($500) are selected planning assumptions. Actual fees, coverage, procedure mix, and production will vary.
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In 2017, I hired Jon Rutty to help me fine tune and improve my long-term practice. Jon introduced good, common-sense principles and would come into our practice monthly to teach and monitor the fundamentals necessary to make a practice grow in a stable manner. Because of Jon's help, I was able to sell my practice in 2021 for over twice the value that it was prior to Jon's consulting. I highly recommend utilizing Jon in your pracitce. - Greg Stiver, DDS in Kansas City, MO

I highly recommend Jon without hesitation. He is outstanding in character. He was able to get my whole team making good business decisions instead of waiting for me to do it, and because of that, my practice grew tremendously. He's an honest person that will give his best effort to help you achieve your goals.
-Ryan Nelson, DDS in Lisbon, ND
